The Diploma in Franchise Management

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ImageThe Diploma in Franchise Management is awarded to candidates who have attended a minimum of the eight core workshops and successfully completed a dissertation on some aspect of Franchise Management, either particularly relevant to their business or of general interest.

Core Workshops:
The eight core workshops that must be attended within a period of 2 years are:

  • How to Find Franchisees
  • How to Recruit Franchisees
  • How to Monitor Franchisees' Performance
  • How to Get the Best from Field Visits
  • How to Motivate Franchisees
  • How to Manage Franchise Resales
  • How to Avoid Litigation for You and Your Franchisees
  • How to Understand Franchisees' Financial Performance

Where a candidate believes they can already demonstrate competence in any of these areas they can apply for Recognition of Prior Learning or Recognition of Current Competence in that area and may then not need to attend the relevant workshop. Application for such recognition must be accompanied by a paper prepared by the candidate that demonstrates they have not only an understanding of how their own franchise system operates, but also a more general understanding of the options available within franchising for the structure of such systems.

The Dissertation
Following or during attendance at the workshop modules the candidate must write a dissertation of not less than 5,000 words on a franchise related subject. The subject must be agreed with The Franchise Training Centre. The dissertation should address the chosen subject under two headings; the theory of this aspect of Franchise Management and its practical application within one or more franchises. Wherever possible it should include elements of original research that will contribute to the general fund of franchising knowledge. Where applicable the dissertation should be endorsed by a senior manager within the applicant's franchise operation.

The Diploma recognises that the candidate has committed to a process of formal training and development and has acquired skills relevant to the franchise sector.

The Diploma is awarded in the UK by The Franchise Training Centre. Contact us for more information by filling out the form below.

 
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